Developer · 37 days
85 qualified inquiries in 37 days.
Soft-launch of VERO 76 in Aschaffenburg – 85 qualified buyers within 37 days, without conventional brokerage.
Starting point
Aurelion launched the VERO 76 residential ensemble (Rhönstraße, Aschaffenburg) – modern condominiums with balconies, gardens and rooftop terraces around a car-free inner courtyard. The goal: build a robust pipeline of qualified owner-occupiers before official marketing.
Our approach
We built a performance funnel on Meta and Google with precise audience definition (families and couples within 30 km, upper-income segment). Custom visuals instead of stock, landing page with online appointment booking, lead qualification before every viewing slot.
Result
85 qualified inquiries in 37 days, viewing pipeline fully booked for three months. ROAS positive from week two.